email

As a small business, you might be tempted to think that the bigger your email list size, the better your chances of getting more business with email marketing. The truth is that email list size is nowhere near as important…
A healthy email list is vital to any business. Thanks to bounces, unsubscribes and address changes, you can lose upwards of one-third of your list each year. If you’re not replacing churned email addresses with new active ones, your business can feel the…
Email newsletters continue to offer a steady stream of website traffic for many nonprofits. But what if you could up your email game by employing nonprofit newsletter best practices and drive even more traffic to your site? These are people who’ve…
Writing an email newsletter can be tough, and working up the nerve to release it to your faithful subscribers can be even tougher. What if there’s a technical error? Will people open this? Did I spell everything right? Sit tight,…