Tagged as: Strategies

The cutthroat inbox of your standard consumer roils with marketing messages, competitive subject lines, and scores of attention-seeking emails. With over 144 billion emails sent each and every day, email marketing remains one of the elite channels for business communication. So…
Your email marketing strategy plan should be the workhorse of your overall marketing plan. Research shows there’s a 42x return on every dollar spent on email marketing. That’s a 4,200% ROI on a channel that doesn’t discriminate between enterprise or small business email…
Post summary: Email marketing is the most effective marketing channel and for every $1 you spend, you can expect a return on your investment of $51. Are you achieving a high ROI from your email marketing campaigns? A successful email…
Regardless of whether you’re a seasoned email marketing veteran or you’ve never sent a single marketing email, the process is essentially the same: get leads > launch your email campaign > monitor the success of your campaign > make adjustments.…
Email opens = Profits That’s really the bottom line. Email subscribers drive more traffic and revenue than social media users or search visitors. And most importantly, for every dollar the average company invests in email marketing, it gets over $40…